Imtiyaz's Portfolio

Imtiyaz's Portfolio

Project B2

For the final assignment of my coursework, B2 presented a choice among five significant briefs. I opted for the challenge focused on enhancing Nando’s popularity among the under-25 demographic. This involved brainstorming and developing creative concepts aimed at increasing the brand’s appeal and recognition among young consumers. The project required me to generate innovative ideas that could potentially elevate Nando’s visibility and resonate effectively with its target audience.

Please clock on the below link for B2:

Imtiyaz-Mahmood_B2_RVJ 1